Every Bottle, a Statement.
Here, agave meets fire and time.
In the heart of Oaxaca, our master mezcaleros don't produce a mezcal—they honor it. Firme is the result of a legacy of agave, fire, and time. It's a spirit born for those who know that great stories are not made—they are lived.
Discover our story in every sip.
Our Origin
From Oaxaca to the world
Our mezcals are born from ancestral wisdom in the heart of Santiago Matatlán. Firme is a high-quality connection to the place where it all began—a legacy honored for generations to be shared with the world.
Sustainable Processes
We honor the Earth
Respect for our origin and the land is fundamental. We are committed to sustainable practices that honor the agave and our community. This way, we ensure the tradition endures so that every bottle is a testament to care and responsibility.
A Bold Spirit
FIRME MEZCAL
Every bottle of Firme is an invitation to authenticity. Our portfolio is selective, designed to accompany moments that need no explanation. A mezcal for those who know that great stories are not produced—they are lived.
Chicano Heart
Our Identity
Firme is the meeting point between two worlds. We honor the Oaxaca legacy with the bold soul of Southern California streets. This is the spirit of a borderless culture, a mezcal for those who know where they come from and where they are going.
Photo gallery
Life is also served FIRME
Firme Mezcal is a journey in every bottle.
Firme Ensamble - The Fusion of a Bold Character
This unique blend unites the wisdom of a 9-year-old Espadín agave with the complexity of a Tobalá of up to 15 years. Fermented in wooden vats and milled with a tahona, its flavor profile is a statement: herbal and earthy notes are intertwined with a persistent smokiness and a spicy finish. It’s a mezcal for those who dare to explore new horizons.
Firme Ensamble 6 - The Union of Diversity
Coming from a fusion of Espadín, Tobalá, Barril, Cuishe, Mexicano, and Coyote agaves, our Ensamble 6 is a testament to the richness of the land. With a complex and harmonious flavor, it combines smoky, sweet, floral, and earthy notes, leaving a warm and smooth sensation on the palate. It’s an expression of mezcal mastery and the diversity of Oaxaca.
Firme Jabalí - The Wild Spirit
Coming from a 12-15 year-old Jabali agave, this expression is a testament to power and patience. Its artisanal process intensifies a robust and complex flavor, with a woody aroma, earthy notes, and a hint of pear and butter. It’s a bold mezcal with a full body and persistence on the palate, honoring its untamed origin.
Firme Tobalá - The Rarity of the Land
Tobalá, a wild agave up to 15 years old, is the gem of our collection. Its flavor profile is an experience in itself, with delicate floral notes, cocoa, and butter, and a subtle smoky touch. It’s a mezcal for connoisseurs looking for a rare treasure in every sip.
Firme Espadín - The Heart of Heritage
Born from a 9-year-old agave, our Espadín is the essence of tradition. With smoky, fresh herbal, and citrus notes, its smooth and deep flavor is a tribute to the legacy of Oaxaca. It’s a mezcal for those who appreciate authenticity in its purest form.
Firme Ensamble - The Fusion of a Bold Character
This unique blend unites the wisdom of a 9-year-old Espadín agave with the complexity of a Tobalá of up to 15 years. Fermented in wooden vats and milled with a tahona, its flavor profile is a statement: herbal and earthy notes are intertwined with a persistent smokiness and a spicy finish. It’s a mezcal for those who dare to explore new horizons.
Firme Ensamble 6 - The Union of Diversity
Coming from a fusion of Espadín, Tobalá, Barril, Cuishe, Mexicano, and Coyote agaves, our Ensamble 6 is a testament to the richness of the land. With a complex and harmonious flavor, it combines smoky, sweet, floral, and earthy notes, leaving a warm and smooth sensation on the palate. It’s an expression of mezcal mastery and the diversity of Oaxaca.
Firme Jabalí - The Wild Spirit
Coming from a 12-15 year-old Jabali agave, this expression is a testament to power and patience. Its artisanal process intensifies a robust and complex flavor, with a woody aroma, earthy notes, and a hint of pear and butter. It’s a bold mezcal with a full body and persistence on the palate, honoring its untamed origin.
Firme Tobalá - The Rarity of the Land
Tobalá, a wild agave up to 15 years old, is the gem of our collection. Its flavor profile is an experience in itself, with delicate floral notes, cocoa, and butter, and a subtle smoky touch. It’s a mezcal for connoisseurs looking for a rare treasure in every sip.
Firme Espadín - The Heart of Heritage
Born from a 9-year-old agave, our Espadín is the essence of tradition. With smoky, fresh herbal, and citrus notes, its smooth and deep flavor is a tribute to the legacy of Oaxaca. It’s a mezcal for those who appreciate authenticity in its purest form.
The Artisanal Process
Every bottle of Firme Mezcal is the result of a ritual that honors tradition. We invite you to discover the journey of our mezcal, step by step.
Cooking
Cooking in a Conical Underground Oven
In Santiago Matatlán, the heart of Oaxaca, agave is slowly cooked in underground conical ovens. This ancestral technique allows the agave to develop unique smoky flavors, forming the authentic character of Firme Mezcal.
Extraction
Grinding with a Tahona
After cooking, the agave is crushed using the traditional horse-drawn tahona. This manual method carefully extracts the juice, preserving the richness of its natural sugars for fermentation.
Fermented
Fermentation in Outdoor Pine Tanks
The must ferments in outdoor pine wood tanks, where temperature and the surrounding environment influence the development of complex flavors.
Distillation
Double Distillation in Copper Alembics
The fermented liquid is distilled in copper stills to separate the alcohol and concentrate the flavor. This double distillation process is the final stage in creating a pure, high-quality mezcal, ready to be bottled and shared.
Access to the store
Are you 18 years old?